Arthur Lawrence Launches New Customer Experience (CX) Business Line

Houston, TX, February 20, 2024: Arthur Lawrence, a leading global consulting firm, is proud to announce the launch of its new business line focused on delivering Customer Experience (CX) solutions worldwide. This new venture will complement the company’s existing Business Process Management Portfolio, which includes talent acquisition, finance and accounting services, and digital transformation. The introduction of this new business line underscores Arthur Lawrence’s commitment to providing innovative and customer-centric solutions to clients across the globe.

The decision to expand into the realm of Customer Experience solutions comes on the heels of Arthur Lawrence’s recent geographical expansion into the Middle East and Africa (MEA) market. This strategic move reflects the organization’s dedication to enhancing customer experiences and solidifying its position as a pioneer in reimagining and improving global customer experiences.

Leading this new initiative is Ricardo Langwieder, the newly appointed Managing Partner for the Middle East and Africa region. With a wealth of experience in the global CX industry, Ricardo Langwieder brings a unique perspective and a proven track record of success to his role. Having served as CEO of various CX organizations throughout his career, Langwieder is well-equipped to drive the growth and success of Arthur Lawrence’s new CX Business Line.

“We are thrilled to introduce our new Customer Experience solutions business line,” said Ricardo Langwieder, Managing Partner for the Middle East at Arthur Lawrence. “At Arthur Lawrence, we are committed to delivering exceptional customer-centric solutions that drive value for our clients. This expansion into the CX space allows us to further enhance our service offerings and better meet the evolving needs of our global clientele.”

Arthur Lawrence’s new CX Business Line will focus on leveraging cutting-edge AI technology, data analytics, and industry best practices to help clients optimize their customer interactions and deliver superior experiences. By combining expertise in CX with the company’s existing capabilities in business process outsourcing, Arthur Lawrence aims to provide end-to-end solutions that drive business growth and customer satisfaction.

“As businesses navigate the intricate intersection of technology and human connection, providing exceptional customer experience is now more important than ever”, shares Wajid Mirza, Arthur Lawrence’s Managing Partner. He adds: “We’re always looking for new ways to drive impactful change for our clients and this new practice aims to provide human-centric solutions that integrate innovative technology with human ingenuity. Encompassing a spectrum from smart-shoring advisory to business process re-engineering, this suite of solutions aspires to lead the transformation of the CX landscape with a people-first approach.”

As Arthur Lawrence continues to expand its presence in key markets and evolve its service offerings, the company remains dedicated to fostering innovation, excellence, and client success. The launch of the new Customer Experience solutions business line represents a significant milestone in the company’s journey towards redefining and improving global customer experiences.